Persona placeholders:
[[name]] - the name of the persona
[[titles]] - titles associated with the persona
[[buyerRole]] - the role that the persona fills in the buying cycle
[[kpi]] - key performance indicators of the persona
[[goal1]] - first listed goal of the persona
[[goal2]] - second listed goal of the persona
[[goal3]] - third listed goal of the persona
[[challenge1]] - first listed challenge of the persona
[[challenge2]] - second listed challenge of the persona
[[challenge3]] - third listed challenge of the persona
[[jbtd1]] - first listed jobs-to-be-done of the persona
[[jbtd2]] - second listed jobs-to-be-done of the persona
[[jbtd3]] - third listed jobs-to-be-done of the persona
[[usp1]] - first listed USP of the persona
[[usp2]] - second listed USP of the persona
[[usp3]] - third listed USP of the persona
Contact data
{{salutation}} - Mr, Ms, Dr as associated with the contact
{{gender}} - Male/Female as guessed by hubsell
{{firstName}} - the first name of the prospect
{{lastName}} - the last name of the prospect
{{title}} - the position the prospect holds in their company
{{seniority.name}} - the seniority level of the prospect
{{department}} - the department in which the prospect works
{{language.name}} - the first language of the prospect
{{monthsInCurrentPosition}} - the prospect's tenure in months
{{locationCity}} - the prospect's self-disclosed city
{{locationRegion}} - the prospect's self-disclosed region or state
{{locationCountryCode}} - the prospect's self-disclosed country
{{linkedinUrl}} - the link to the prospects linkedIn profile
Contact profile information:
Full copy paste dump of the {{{linkedinProfile}}}
Contact's employment history: {{#each experiences}}{{{this.title}}} {{{this.company}}} {{{this.summary}}} {{{this.since}}}{{{this.upto}}} {{{this.locationCity}}}{{/each}}
Contact's bio/about: {{{summary}}}
Note: do not use {{{linkedinProfile}}} in combination with the others contact profile information as it contains all the others.
Company data:
{{companyId.fullName}} - the company were the prospect is employed
{{companyId.shortName}} - normalized name of the company after the removal of entity type
{{companyId.industry}} - the industry in which the company operates
{{companyId.size}} - the companies range of headcount
{{companyId.yearFounded}} - the founding year of your prospects company
{{companyId.phone}} - the companies general telephone number
{{companyId.homepageUrl}} - link to your prospects company home page
{{companyId.homepageDomain}} - your prospects company domain
{{companyId.linkedinUrl}} - the link to your prospects company linkedIn profile
{{companyId.locationAddress}} - the companies street and house number
{{companyId.locationPostalCode}} - the companies postal code
{{companyId.locationCity}} - the city where the company is officially located -
{{companyId.locationRegion}} - the region where the company is officially located -
{{locationCountryCode}} - the ISO 3 letters country code where the company is officially located, eg. DEU
{{{companyId.homepageFull}}} - Full but cleaned scrape of the contact's website's homepage.
{{{companyId.homepageSummary}}} - GPT-4+ summarized version of
{{{companyId.homepageFull}}} specifically meant for sales people.
{{{companyId.linkedinCompanyPage}}}
Sender information:
{{{senderId.firstName}}} - The sender's (your) first name
{{{senderId.lastName}}} - The sender's (your) last name
{{{senderId.jobPosition}}} - The sender's (your) job position
{{{senderId.name}}} - The sender's (your) full name
{{{senderId.email}}} - The sender's (your) email address
{{{senderId.linkedinProfile}}} - coming soon
{{{senderId.linkedinProfileSummary}}} - coming soon
{{{senderId.linkedinCompanyPage}}} - coming soon
{{{senderId.linkedinCompanyPageSummary}}} - coming soon
{{{senderId.homepageFull}}} - coming soon
{{{senderId.homepageSummary}}} - coming soon